Google SEO | Niagara Web Design

Keyword Optimization Could be What is Hurting Your Rankings

Businesses often contact SEO companies like RankPop with questions about their website’s rankings. For one reason or another they have realized that their website is ranking much lower than it has in the past, and they cannot identify an immediate cause. They’re not doing anything blatantly negative or against the more obvious of Google’s guidelines, and they’re still working consistently on their SEO… but things still aren’t looking up for them.

Google Launches Carousel: What It Means For Local Search

Sure, Carousel looks cool—but is it really that important? You bet your you-know-what. Local search (and visibility) has become increasingly important, and this new Google feature underscores how optimal online visibility can help your prospective customers more easily find you (translation: spend money with you).

Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer

The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different angles in a variety of...

Top Five SEO Mistakes According To Google’s Matt Cutts

In a recently published video, Matt Cutts, Google’s head of search spam, listed off the top five SEO mistakes webmasters make. Matt said these are not the most devastating mistakes, but rather, the most common mistakes. (1) Not having a website or having a website...

6 Ways to Piss Off Google Penguin & Tank Your SEO

We're approaching the 1-year anniversary since the Google Penguin introduction on April 24, 2012. Yet many marketers either still don't fully understand what the algorithm update entails or have been naive to the fact that ignoring the update can have major...

5 Key Mistakes That Will Ruin Your Website’s SEO

According to Matt Cutts of Google, only 20% of the U.S. population has heard of Search Engine Optimization (SEO). That leaves a staggering 80% of people who are unfamiliar with the practice. And it’s likely a high percentage of this population has a website or helps maintain one.

Matt Cutts on Negative SEO

For the last several months there has been a great deal of discussion of negative SEO, what it is and how to counteract it. Matt Cutts, head of the Google Webspam team, talks about how Google is addressing negative SEO and explains how the Disavow Links tool works....

Ask An SEO Expert – Over Optimization

Even if it does today, it probably won’t tomorrow. All you have to do is look back at 2011, and then 2012 with Penguin update to actually get an idea of kind of why that is, and where the future is that Google’s trying to go. That’s how you optimize without overdoing it. That’s how we kind of future-proof ourselves from over optimization or future penalties.

A Wish for SEO in 2013

I will remember 2012 as the year when SEO took a giant leap forward. It was the year when it became evident –among other things due to the diverse Google updates (Pandas and Penguins)– that if we looked to achieve consistent SEO growth over time we should definitely...

Starting from 2013, ‘Search = Google + Bing+?’

Bing says “Search engine optimization is a valid practice which seeks to improve a website, making content easier to find and more relevant.”

Google Panda Refresh November 2012

Confirmed: Google Panda Refresh #22 On November 21st; 0.8% Of Queries Impacted Google has confirmed that they ran a refresh to the Google Panda algorithm on Wednesday, November 21st. On November 20th, we asked Google about a Panda refresh – since we were fairly...