Niagara SEO: Search Engine Optimization
Here’s how you can get ahead of your competitors in a highly competitive market.Niagara SEO: Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.
5 Trends to Know in SEO & Content Marketing
What’s trending in content marketing and SEO these days? Let’s say this: Content is more important than ever. More specifically, quality, media type, authenticity, and audience targeting all come into play if you want to win with readers and Google. Ready to learn...
9 essential WordPress plugins for business entrepreneurs in 2019
Different WordPress plugins act as a helping hand for entrepreneurs who run WordPress based business websites and seek speedy growth. Plugins enable you to add more features and functionalities to your website, automate daily business activities, and boost the overall...
7 SEO best practices you should be doing regardless of what Google says
As SEO specialists know all too well, Google is famously quiet about what goes into their search ranking algorithms, which they update all the time. When a new update is released, search enthusiasts are quick to make assumptions about how to tweak their SEO strategies...
5 Reasons Why You Should Hire an SEO Agency
If you’ve been debating whether or not to take on the services of an SEO agency, then, this article should provide some insights on how to go about it. One thing that’s certain is that SEO plays a critical role in business growth. That said, it’s important to learn...
9 Content Optimization Tools
Contextual relevance in search engine optimization refers to how the content on a website aligns with searchers’ words and phrases. It is one of the strongest ranking factors. However, figuring out what the content should be relevant to and then optimizing that...
5 Common Mistakes That Jeopardize SEO Strategies
Search engine optimization (SEO) is an incredibly useful tool in the arsenal of a digital marketer. When used correctly, SEO can catapult a website out of obscurity and in front of its most relevant audience, enhancing brand authority and driving inquiries. However,...
Is SEO Really Complex or Are We Overcomplicating It?
What Exactly Complicates Your SEO Efforts? SEO itself is a complicated discipline. It combines a large number of tools, best practices that evolve occasionally, and constantly adjusting to Google updates. The main reason behind the complexity we now experience is...
Google March 2019 Core Update
SEOs show mixed results following Google March 2019 core update The data was not conclusive on any specific tactic or type of site impacted by the algorithm change. We asked you to help us analyze the March 12 core update and after over 500 results we wanted to share...
My Boss Got an Email Saying Our SEO Sucks
Everyone is always trying to steal my business. I know that my clients are constantly bombarded with messages from other “SEO practitioners” who are disparaging our work. The proliferation of cheap (or free) simplistic tools that provide surface-level “analysis” of...
The Top 5 Ways to Prove the Real Value of SEO
Google’s algorithm has evolved. Through AI and advancements in machine learning, it is continually learning to become smarter. Today, it’s even more difficult to get to the top of Google’s page 1. With SEO becoming more challenging and the SERPs constantly changing,...
SEO Maintenance Checklist: Crucial Daily, Monthly, Quarterly & Yearly Tasks
SEO is a discipline that requires strategy and specific tactics over time to be successful.While audits and one-time optimizations can have some impact on organic positions, it is hard to find sustainable rankings, organic traffic, and conversion goal growth without...
What Is Rank Transition & What Does It Mean for SEO?
We’ve all been there. A client, or boss, presents a problem with the website: “Rankings are down despite all this work we have done on the site.” You scratch your head looking at the pages you updated with internal linking, meta tag updates, and perhaps some small...
Loyalty Marketing: A Complement to Your SEO Strategy
There is a natural, inherent connection in what loyalty and search bring to a brand’s table – think of these two disciplines as the salt and pepper in the ultimate marketing mix. All brands are aware of the need for a variety of online marketing channels to drive...
Five of the best SEO tools from Google
As well as being the go-to search engine for more than a billion people, Google also offers a range of tools to help boost online performance aimed at bloggers, publishers and anyone writing online content. If you’re trying to top Google’s search engine results pages...
The Most Powerful SEO Tactic for Local Business Marketing in 2019
One of the biggest marketing and SEO tools on the online market today when it comes to promoting your business and website is Google My Business. Many businesses can add their business listing (or see if a customer requested it to be added), and then one must claim it...
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