Niagara SEO: Search Engine Optimization
Here’s how you can get ahead of your competitors in a highly competitive market.Niagara SEO: Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.
SEO Tips for a Powerful LinkedIn Business Profile
With 500 million users in 200 countries, LinkedIn is the most extensive professional network and among the best social media platforms to highlight your skills, discover opportunities and strengthen your business’s online reputation. You are probably asking yourself,...
Competitive Research: How to Battle Your SEO Enemies – And Win
Know Your Enemy Many businesses are still doing manual research and competitor rank tracking at best. Unfortunately, these methods are not 100 percent accurate. Ignoring your competition can cost a lot: sudden drops in rankings and conversion, wasted money, etc. To...
19 technical SEO facts for beginners
Want to dip your toes into technical SEO? Columnist John Lincoln shares some fun tidbits for those just starting out. Technical SEO is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent...
8 Facts Why SEO Is Critical For Your Digital Marketing Strategy
Despite the changes, SEO continues to be a key factor of any digital marketing plan. A successfully run campaign can provide a high return on investment in a way that is measurable and easy to adopt. Using SEO is an important part of digital marketing. The new changes...
How to Improve Your Old Blog Posts for New SEO Success
Has your law firm's website been around for a while? Then, you likely have posts from years ago that aren't optimized to today's SEO standards. There are many things you can do to improve the ranking strength of these pages. Take in each of the tips below for a solid...
SEO Tips – Title Tags and Meta Descriptions
One basic aspect of SEO (search engine optimization) is the process of creating custom title tags and meta descriptions. Not sure what those are? The title tag is what shows up as the name of your page on the search engine results page and the meta description is, you...
SEO: Mobile Devices Drive Future of Search
Smartphones and tablets are changing the way consumers search and purchase. With mobile device use catching up to and surpassing traditional computer use, organic search trends are rapidly changing as well. Several sources at Google, including head of webspam Matt...
Responsive Website Design for Better and Efficient SEO
A responsive website design comes highly recommended by Google in order to enhance your website optimization process. While a responsive design is considered to be a subject matter about website design and development, it is also an important aspect of any search...
4 Beginner SEO Tactics You Have to Know
Before you continue reading further, you should first have a clear understanding of what search engine optimization (SEO) is before diving into the tactics to implement it. SEO can be described as “the practice of improving and promoting a web site in order to...
Did Your Website Get Hit by Google Panda 4.0?
Some pretty big websites got knocked down hard in Google’s recent Panda 4.0 upgrade. How did your sites fair? If you got slapped down by Google’s new search algorithm (and reports suggest eBay lost a whopping 80% of its organic search traffic released on May 20,...
5-Minute SEO Check You Can Do Yourself
Give this a try. Google personalizes search results to individual searchers so the results of your test won’t perfectly scale up to all the possible real-world searches, but it will provide you with an idea of where you stand and where you want be. Keywords You Should...
The Moz Top 10
This week’s roundup of the web’s best marketing tips includes a guide to e-commerce content and an interesting update on site speed. We also have some great If This Then That (IFTTT) hacks, the science behind social proof, and lots of tips on how to optimize your content. Also, find out what Google knows about you and how you can get more done at work!
SEO Copywriting Best Practices
To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. They aren’t a foolproof way to skyrocket sales and conversions rates, either. While there are guidelines, and legitimate hints are dropped from time to time,...
5 Ways an SEO Site Audit Can Improve Your Website’s Rankings and Profits
Don’t take chances with your site’s health, speed, and functionality. Conduct a professional SEO Site Audit and take the recommended actions to keep things in tip-top shape. When web visitors can find what they want quickly and easily, they are happier, spend more time on your site, and buy more of your goods and services – and that is healthy for billing, sales, and profit.
SEO: How To Write Content That Will Improve Your Search Engine Rankings
If you’re wondering how many times your keywords should show up throughout your content, just pretend you’re Goldilocks. Not too much, not too little, but a happy medium should be your sweet spot. I know this seems like an incredibly vague answer, but there is no magic number to hit. It depends on your post’s length and how detailed the topic may be.
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