Small Business SEO
The SEO Secrets Every Business Should Know
How Google’s BERT SEO Update Will Impact Content and Search
On Oct. 25, 2019, Google announced BERT, its biggest algorithm update since RankBrain in 2015. BERT will influence one in ten search queries, according to Google. The SEO community is working hard to get ahead of the changes. I’m excited to share some initial ideas on...
8 SEO Myths You Need to Stop Believing
SEO is a crazy industry. Every day, thousands of marketers spend their time trying to acquire business through a search engine that keeps most of its algorithmic secrets under wraps. It’s natural that this would lead to a huge number of myths around our industry....
How to Improve Your Website’s SEO
Making sure customers can find your website online is of the utmost importance. That's why improving your website's SEO should be a top priority. One of the primary challenges for any small business in 2019 is visibility. After all, you might have an amazing business...
The 12 Most Important SEO Ranking Factors
There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how they should rank. If you want your site to claim the top spots on SERPs (search engine results pages), you need to optimize your online presence to...
Why agencies keep winning with WordPress
It’s no coincidence that WordPress has grown to become the web’s most popular Content Management System (CMS) by a long margin. It’s a dependable, scalable platform used by businesses of all shapes and sizes, and agencies have been particularly successful when it...
The Future of SEO: What SEO & Marketing Pros Need to Understand
It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything will fail. You can no longer rely on Google or popular website blogs to tell us how to optimize a...
What Is SEO Poisoning (Search Engine Poisoning)
Search engine optimization poisoning (SEO poisoning) is a term used to describe two types of activities: Illegitimate techniques used to achieve high search engine ranking, usually (but not only) to attack visitors Exploiting vulnerabilities on existing high-ranking...
Local SEO Works
Are you looking for a local SEO expert? If you’re looking for ways to help people in the area find your business, local search engine optimization is what you and your company need. Search engine optimization is an organic search marketing technique. Unlike paid...
10 Ways to Increase Website Visibility on Google and other Search Engines
A website that is highly visible on Google, has more chances showing up in the search results for related queries. This is not something that can be achieved over night. There are trillions webpages available online and it takes a lot of work to makes yours stand out...
Know your keywords: Types and Importance of Keywords
When you want to search for something on the internet, you type certain words into the search bars. Keywords are such words that we use to find articles, pictures, videos or news on search engines. They tell these engines about what we want to see. With keywords,...
Effective SEO Content Marketing Strategy
SEO still matters. In a world of paid advertising, many people believe that SEO isn’t worth the effort, but the fact is that SEO is still a hugely important part of marketing plans. SEO, short for search engine optimization, as described by Lyfe Marketing, is “the...
Finding the right SEO strategy for your business
When it comes to marketing the websites of financial institutions, you will be met with a vast army of competitors. These will be challenging you to that sweet spot at the top of the coveted Google search rankings. Any internet search these days could potentially...