Niagara SEO: Search Engine Optimization

Here’s how you can get ahead of your competitors in a highly competitive market.

Niagara SEO: Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.

Facebook Timeline gives big boost in social engagement for brands

Facebook Timeline gives big boost in social engagement for brands

So far 8 million brands have migrated their page to the new Timeline design. This is roughly a quarter of all the brands currently on the network, which helped Facebook in the face of the inevitable criticism that always greets major changes. Pages that have not already change their layout will automatically move to Timeline at the end of this month.

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Facebook Brand Page Timeline Checklist

Facebook Brand Page Timeline Checklist

Starting March 30th, all Facebook brand pages and profile pages will be switching to the new timeline format. Some brands have already made the change but, if you haven’t, here’s a handy checklist of items you need to be aware of and fix before the change takes place

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Google to penalise “overoptimised” SEO

Google’s Matt Cutts said that the company would move to “level the playing field” between sites that alter their site extensively to gain better search results over those that were simply “making great content.”

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SEO Strategy for New Domains

The web runs on keywords, so targeting the wrong keywords at the outset of your SEO campaign will make it difficult for you to see results. For this reason, it’s important to invest some time in ensuring that you’re building your site around the right target phrases.

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SEO should be used with content and social media

SEO should be used with content and social media

“SEO should not be seen as a stand-alone discipline, but now needs to be fully immersed in the communications strategy with content development and ideation as the key output agencies are tasked with. It must now be fully integrated with social media, be content led and must have the consumer at its very heart.”

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How Best to Invest in SEO NOW

The days of mass search engine and directory submissions are over. Google are fed up of people chasing their algorithm and are pushing even harder towards rewarding Authors of well-written and structured content.

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SEO Considerations For Google Mobile Search In 2012

If your mobile site will be smaller than your desktop site, using an m. subdomain is the next best option for both smartphone and feature phone results. These mobile results should be on the same m. URL, but triggering a different mobile type CSS based on the user agent.

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8 Durable SEO Elements

Recent changes to Google’s search ranking algorithms and highly publicized search penalization of well-known brands, have caused much angst in the SEO community. However, Google’s changes to its algorithms aren’t new. Seasoned SEOs have experienced major algorithm...

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The ‘Write’ Way to Optimise Your Website

This article is mainly for businesses or people getting started with SEO but equally, as an Internet marketing consultant it’s all too easy to focus on link building and the technical aspects of SEO. It’s important to remember that part of our job is to coach site owners and to help extract and publish the valuable content.

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Pay Per Click Advertising Among Top SEO Strategies

Pay per click advertising ranked seventh on the list of SEO strategies and is expected to continue to be successful through the new year. Even after all the years is has been around, it continues to produce leads to the website for those that utilize it.

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