The SEO 101 For Beginners

The SEO Secrets Every Business Should Know

Niagara SEO: Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.

3 Ways to Avoid Keyword Misuse

Even if you’re new to the SEO industry you’re aware of the importance of keywords. They drive almost every part of an SEO strategy and our businesses wouldn’t survive long without them. Keywords are what the best search engine optimization companies use to tell search...

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Internet Marketing Optimization Company

Information, tips and helpful hints for people performing Internet marketing optimization, including search engine optimization (SEO), pay per click (PPC), analytics, conversion rate optimization (CRO), Web design and information architecture, social media marketing (SMM) and more. We generate traffic that converts.

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Does Your SEO Services Provider Do Enough Keyword Research?

If you’re using SEO services in order to improve your website’s visibility on the Internet, you’ve probably heard all about keywords and keyword phrases and how important they are to your company’s online success. But do you truly understand what they are and their role in your company’s marketing plan?

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Black Hat SEO Techniques to Avoid

Black hat SEO techniques, encapsulated by spamdexing, entail manipulating how search engines perceive the relevance of a Web page in a way that is often inconsistent with the search engines’ guidelines. Hidden text, cloaking, and blog comment spam are examples of black hat SEO.

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5 Key Mistakes That Will Ruin Your Website’s SEO

According to Matt Cutts of Google, only 20% of the U.S. population has heard of Search Engine Optimization (SEO). That leaves a staggering 80% of people who are unfamiliar with the practice. And it’s likely a high percentage of this population has a website or helps maintain one.

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7 Steps To A Search Engine Friendly Facebook (seo) Page

7 Steps To A Search Engine Friendly Facebook (seo) Page

A lot has been written on the proper way to optimize a Facebook page. Following tip after tip only to realize that they don’t work, could be a huge waste of time and money. This post takes away the guesswork and provides 7 surefire steps to get your Facebook page...

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4 Essential Free Google Analytics SEO Custom Reports

The out-of-the-box SEO (organic search) reports in Google Analytics a very limited and provides little insigths beyond the top-level KPI’s. However if you take advantage of the Google Analytics Custom Reports you are able to pull out very valuable and actionable SEO insights. Below I have listed a couple of such custom SEO reports and described how to use the data you get from them.

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Web Design and SEO: How to Make Your Website Look Good and Rank Well

In working with both web designers and search engine optimizers, one thing I’ve noticed is this: They’re often at odds with each other. It’s unfortunate that too many web designers think SEO is snake oil (or evil, or unethical — whatever you want to call it) and many SEO “experts” have no clue about design.

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3 Commonly Overlooked WordPress SEO Tweaks

WordPress is the most popular CMS in the world, particularly with Internet marketers and SEOs. Its a great system that is easy to use and provides a huge amount of flexibility. Here are some advanced techniques to give your site that extra push:

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