A Wish for SEO in 2013

I will remember 2012 as the year when SEO took a giant leap forward. It was the year when it became evident –among other things due to the diverse Google updates (Pandas and Penguins)– that if we looked to achieve consistent SEO growth over time we should definitely...

Starting from 2013, ‘Search = Google + Bing+?’

Bing says “Search engine optimization is a valid practice which seeks to improve a website, making content easier to find and more relevant.”

Google Panda Refresh November 2012

Confirmed: Google Panda Refresh #22 On November 21st; 0.8% Of Queries Impacted Google has confirmed that they ran a refresh to the Google Panda algorithm on Wednesday, November 21st. On November 20th, we asked Google about a Panda refresh – since we were fairly...

18 SEO Killers You Must Clean Up and Avoid for 2013

There’s a lot of talk lately of Google having finally killed SEO through their Panda and Penguin algorithms, which continue to ensnare more and more websites with every new update.

Matt Cutts On Why Google Doesn’t Provide An SEO Quality CheckList

“We don’t want to make it easy for the spammers, but we do want to make it as easy as possible for everybody else,” he adds. “There’s inherently a tension there, and we’re always trying to find the features that will help regular people while not just making it easy to spam Google.”

Google’s Penguin & Panda – New Exact Match Domain (EMD)

Google has been quoted as saying there are anywhere between 500-600 changes to its algorithm in a year, but most are minor tweaks. However, most SEO’s are now familiar with the infamous Panda / Penguin duo (and if they’re not, you need to find a new SEO company quickly). These updates affect anyway from 0.6% to 3%+ of the organic results to a noticeable degree.

Bing vs. Google: A Search Engine Taste Test (Of Things To Come?)

Let’s begin this article with my bias; I use Google but I genuinely appreciate Bing. When Bing first launched it was, in no uncertain terms, a pretty lackluster search engine when one compared it to the gorilla in the room.

Best Practices for Google: Panda vs. Penguin

Lolz cats may seem like the most important animal of the web, but Panda and Penguin can stop you right in your tracks. These two Google algorithms have cut down hundreds of websites and put them on the lowest pages of Google Search. Panda used to be the algorithm that...

Google’s Venice Update: A Push For Local SEO

You probably know about Google’s Panda and Penguin algorithm updates, but what about the Venice update? A few months ago, Google rolled out Venice, which focused largely on local search. Although it’s a bit under the radar, the Venice update is extremely important for...

Google’s Penguin Update Continues to Smack Small Business

Last week, a small business owner talked to me about his new marketing plan. It went something like this: Facebook, Twitter, Pinterest, Google+, MySpace, blog, blog outreach, YouTube videos, forum posting, SEO articles written and posted to Squidoo, every other...

Google Reveals Plans to Put the Breaks on Negative SEO

Google is reportedly set to take steps to control unwanted, or negative SEO. The search giant is expected to unveil a new feature that will facilitate the reporting of incoming web site links that are bad. The practice, referred to as disavowing links, is anticipated to be put into practice within the next few months according to a prominent member of Google’s search quality team.

Google’s Penguin Update Continues to Smack Small Business

Last week, a small business owner talked to me about his new marketing plan. It went something like this: Facebook, Twitter, Pinterest, Google+, MySpace, blog, blog outreach, YouTube videos, forum posting, SEO articles written and posted to Squidoo, every other article site then promoted on StumbleUpon, Digg, Reddit and every other appropriate sharing site.

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