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SEO is Both Science and Art
More often than not, the craft of SEO is truly a unique practice. It’s is often misunderstood and can be painfully difficult to staff for. Here’s why.
SEO Playbook For 2012
Search Engine Optimization is growing up. I am not ready to say the Wild West SEO days are completely eradicated, but in 2011 good search engine optimization is less about trickery and more about engaging content and audience development than ever before. Over the...
10 SEO Reasons Why Facebook Should be Part of Your SEO Strategy
A year ago now, both Google and Bing announced that they factor social signals from social media into their organic search algorithms. As the lines between social media and SEO continue to thin, social media will gain importance for SEO. As Google described it, social...
How To Create SEO-Friendly Content
Break up chunks of text into subcategories, and use images effectively. Lists can be a good idea – and a way to repeat keywords without readers noticing! Use short sentences and leave plenty of white space.
What Is an SEO Content Writer?
An SEO content writer is someone who provides writing, usually in the form of short articles, for websites for the purposes of SEO. Your writing helps online businesses rank higher in search results.
WordPress SEO Setup 101
SEO Slugs (free) does the job of removing unnecessary words from page slugs without you having to do anything at all. It won’t change any slugs that are already set on your site, so no need to worry about missing pages.
How Creating an Imaginary Friend Can Make You a Better SEO Writer
Well, marketers have discovered a new benefit to finding (and keeping) those imaginary friends again.
5 SEO Moves for More Traffic
Google Webmaster Tools helps you discover whether you have duplicate pages. Sign yourself up, go to the Diagnostics section, and then find the “HTML Suggestions” tab. From there, you can check the “Duplicate Title Tags” section to identify duplicate content.
Five ways to integrate your SEO and social media strategies
One of our greatest challenges as marketers is finding synergies between these marketing channels. Many times, one channel can be leveraged to improve another to benefit a whole campaign. Such is the case with social media and search engine optimization.
Why SEO-Designed Websites Are Supreme Money Makers
So What’s SEO And How Do I Get My Sites To be Look for Engine Friendly?
It’s official: SEO is not spam, says Google
So, yes, while SEO has plenty of black hat practitioners who spam the SERPs (Search Engine Results Pages), it also has innumerable white hat practitioners who create added value for Web sites, search engines, and people. But in and of itself, SEO does not equal spam.
Conquer SEO by Conquering Social Media
It pays to be forward thinking in the SEO game and by embracing the highly profitable social media trend you can successfully bolster your search engine optimisation campaign.
SEO Top 10 tips
We have outlined some tips on how to get started on your search engine optimisation (SEO) campaign.
Google Merges Analytics, Webmaster Tools Data, Adds SEO Reports
Google Webmaster Tools reports are now included as part of Google Analytics. You may recall four months ago, Google Analytics launched a pilot program between the two services. As of today the Analytics team announced the initial test are over and everyone will now be able to link Webmaster tools and Google Analytics accounts. They’ve even enhanced the services based on feedback during the pilot.
8 Durable SEO Elements
Recent changes to Google’s search ranking algorithms and highly publicized search penalization of well-known brands, have caused much angst in the SEO community. However, Google’s changes to its algorithms aren’t new. Seasoned SEOs have experienced major algorithm...
65% of online adults use social networking sites
However, while young adults have consistently been the most likely to use social networking sites, internet users in other age groups have seen faster rates of growth in recent years. In the past two years, social networking site use among internet users age 65 and older has grown 150%, from 13% in April 2009 to 33% in May 2011. Similarly, during this same time period use by 50-64 year-old internet users doubled—from 25% to 51%.
How to Make Facebook a Useful SEO Tool
By linking from your Facebook page to Twitter, LinkedIn, Google+, YouTube and any other social networks you are a part of, you are encouraging your Friends and Fans to connect with you on those site in addition to Facebook.
Justifying the Value of SEO
A “goal” should be increasing traffic and – at the end of the day – growing your business (more leads, more sales, and ROI).
10 Things EVERYONE Should Know about SEO In 2011
It’s the tiny things that lead to big results. When you’re worried about how SEO will fit into your organization, start small. Then build out.
Don’t Let Your SEO Go the Way of the Space Program
Don’t let your SEO stop like the space program!
Google launches SEO-friendly Instant Pages
If you’re using the new version of Google Chrome that was released today, you may notice that you can access the top organic results for a given query faster than usual. This is because Google has announced announced that its Instant Pages feature is available in the latest version of Chrome, and content marketers may find the feature rewards their efforts.
How to Spot a Bad SEO Consultant
Search engine optimisation (SEO) is no longer a marketing niche, indulged in by only the most web-savvy organisations.
Google Still Tinkering With Layout. SEO Stands By
Last year, for instance, it introduced a series of colorful photos that dominated its usually sparse white page. The Doodle briefly went missing too, much to many readers’ ire.
Snakes and Ladders of Search Engine Optimisation
If an SEO company provides an article for you. You should ask the question, are they Australian, English or US native speakers and do they have a portfolio of work you can review. After all its your brand they are writing about. The average cost of a writer in Australia to create a 250 word article is around $150- $500 depending on how much research is needed.
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