Niagara SEO, SEO 101, Small Business SEO
Importance of SEO There is a lot of fuss over the term Search Engine Optimization. So much, that SEO has become a buzzword in many ways. But for those of us living and breathing SEO — that is to say, business owners who want their website to appear high on a Google...
Niagara SEO, SEO 101, Small Business SEO
SEM & SEO: What You Really Need to Know When it comes to getting the attention of prospects online and turning them into clients, two approaches always come up in strategy sessions – SEM and SEO. In fact, most of the time they are mentioned, it ends up becoming a...
SEO 101, Small Business SEO
There comes a point when an in-house SEO needs to stop paying such close attention to the marketing talking heads and focus more attention instead on the content being consumed by his or her target audience. That’s certainly not to say you shouldn’t be reading this...
SEO 101, Small Business SEO, Wordpress
A lot of changes are coming for WordPress in 2018, and not the least of which is the General Data Protection Regulation (GDPR) that the European Union is enacting, beginning May 25, 2018. The TL;DR version is that the GDPR says that users have complete control over...
SEO 101, Small Business SEO, Wordpress
The General Data Protection Regulation (GDPR) comes into effect on 25th May 2018. Whilst many are considering this the “doomsday” of marketing, it is in fact a straightforward process provided that you understand how to make your website GDPR compliant. The motive...
Niagara SEO, Small Business SEO
Let’s discuss TAR. Not the negative tar in nicotine or the stuff that fills cracks on roads, but rather the positive TAR that is the foundation of successful businesses: Trust Authority Reputation Without these three elements, a business is basically a copy of its...
SEO 101, Small Business SEO
Because there’s no guaranteed roadmap for success in search engine optimization (SEO), most SEO pros learn from trial and error as well as from the experiences of fellow practitioners. Here is a recap of the webinar presentation. DeLeon’s enterprise real estate client...
SEO 101, Small Business SEO
SEO services are affordable. The benefits are immense in the long run. Therefore, investing in the best SEO company is the best value for the money you are paying. SEO techniques play a significant role in branding & promotion of an online business. It doesn’t...
SEO 101, Small Business SEO
As someone who’s been practicing SEO for the better part of a decade, I find that my typical concerns are not at all aligned with those of people learning about SEO for the first time. There are millions of business owners and marketers not using SEO, despite the...
Facebook SEO, Google SEO, Niagara SEO, SEO 101, SEO Fringe, Small Business SEO, Social SEO
Christmas holidays are far gone, while St. Valentines and Easter are coming close — it’s the right time to ask yourself if you’re getting the most of seasonal organic traffic and how you could improve on that. In this post, I’ll discuss five common...