Ranking Top In Google Is Hard, It Doesn’t Mean You Can’t Succeed
We all know that ranking well for competitive terms in Google Search is not as easy, or even a fraction as easy, as it was two decades ago. This is because of many variables including but not limited to Google’s algorithms getting better and there being a lot...
How Do SEO And SEM Work Together
How Do SEO And SEM Work Together The internet is a powerful tool. Many businesses embrace the opportunities and promise it brings with open arms. It is not easy to build and design a website for your company. It takes time to maximize its potential and a clear...
8 SEO Techniques To Double Your Search Traffic
Outperform the competition by addressing Google’s key factors in determining search results. Here are eight ‘white hat’ ways to do it. Stuck in a cycle of optimizations that don’t move the needle? This post reveals white hat techniques that can...
Stand Out From the Pack With a Local SEO Strategy
Google is constantly evolving the search experience, especially local SEO. Because local SEO is ever-changing, businesses must do everything they can to adapt or else, they can fall behind their competition. A recent update in Google search results changed the way...
Notification Universal Analytics will no longer process new data in standard properties beginning July 1, 2023.
Notification Universal Analytics will no longer process new data in standard properties beginning July 1, 2023. Prepare now by setting up and switching over to a Google Analytics 4 property. Universal Analytics will be going away Last updated: March 16, 2022. Visit...
10 Ways to Rank Higher on Google Maps
Your Google Maps listing is a crucial marketing tool for your business. It can help you get discovered by new customers, stand out above competitors, and generate more business—all for free. But these benefits are really only attainable if your listing has strong...
What is E‑A-T? Why It’s Important for SEO
What is E‑A-T? E‑A-T- stands for expertise, authoritativeness, and trustworthiness. It comes from Google’s Search Quality Rater Guidelines—a 168-page document used by human quality raters to assess the quality of Google’s search results. Google published this document...
Experts Explain Google BERT and What to Do About It
Google BERT is a Google update powered by AI that has big implications for marketers. BERT is an AI language model that Google now applies to search results and featured snippets. BERT stands for Bidirectional Encoder Representations from Transformers. But you...
9 SEO tips that can improve a website’s Google ranking
Simple search engine optimization hints to increase your traffic If you want more visitors to your website, one of the first things you’ll want to do is improve your website’s ranking on Google. This process is called search engine optimization (SEO). It is a crucial...Niagara SEO Services
