Google SEO, Niagara SEO, SEO 101, Small Business SEO
For years, I’ve heard dozens of search engine optimization (SEO) hacks claim that the “quality” of an article is by far the most important factor in whether the content climbs to those coveted top three positions. “Write the best post, and then you’ll rank,” they say....
Niagara SEO, SEO 101, Small Business SEO
Search engine optimization (SEO) is an incredibly useful tool in the arsenal of a digital marketer. When used correctly, SEO can catapult a website out of obscurity and in front of its most relevant audience, enhancing brand authority and driving inquiries. However,...
SEO 101, Small Business SEO
Search Engine Optimization, or SEO, is critical to small-business growth. It’s how well your website ranks when customers search your industry. Good SEO is the result of art and science, but few business owners truly understand the process. That misunderstanding has...
Niagara SEO, SEO 101, Small Business SEO
Want to dip your toes into technical SEO? Columnist John Lincoln shares some fun tidbits for those just starting out. Technical SEO is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent...
SEO 101, Small Business SEO
Do you know how SEO works? While many site owners know that having a presence in search is important, most don’t know what it takes to increase search visibility. SEO has changed a lot over the years, but the basics and foundations of search have stayed relatively...
Niagara SEO, SEO 101, SEO Fringe, Small Business SEO
Despite the changes, SEO continues to be a key factor of any digital marketing plan. A successfully run campaign can provide a high return on investment in a way that is measurable and easy to adopt. Using SEO is an important part of digital marketing. The new changes...
SEO 101, Small Business SEO
Recently, an individual contacted my company, threatening to build thousands of links to my website if we didn’t pay him $250. The questions you may be asking are: Why is that a bad thing? Why wouldn’t you want thousands of “free” links to your site? Aren’t links good...
Google SEO, Niagara SEO, Small Business SEO
Google is continually tweaking and revising the way it indexes content. While it does publish clues about its algorithm updates, it rarely comes clean about all of its reasons for changes. Fixing things can be tough. To get you off on the right track, here’s the part...
Niagara SEO, SEO 101, Small Business SEO
Internet marketing can be a minefield. There’s no official textbook on proper strategy or tactics. It’s up to business owners, and the marketing and search engine optimization (SEO) professionals they might hire, to figure out what works and what...
Google SEO, SEO 101, Wordpress
Getting your voice heard on the internet is never easy. It can be like setting up your soapbox on a crowded street, and waving frantically to get passers-by to pay attention. You might be an expert in your chosen topic, with pearls of wisdom to dispense on X particles...
