Google SEO, Small Business SEO
In a recently published video, Matt Cutts, Google’s head of search spam, listed off the top five SEO mistakes webmasters make. Matt said these are not the most devastating mistakes, but rather, the most common mistakes. (1) Not having a website or having a website...
SEO 101, Small Business SEO
The business world is moving fast, and with advances in technology occurring as quickly as they are, action needs to be taken to ensure that your business isn’t left behind. While increasing your visibility online is the key to success it is worth reminding yourself...
Google SEO, Niagara SEO, SEO Fringe, Small Business SEO
We’re approaching the 1-year anniversary since the Google Penguin introduction on April 24, 2012. Yet many marketers either still don’t fully understand what the algorithm update entails or have been naive to the fact that ignoring the update can have...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
According to Matt Cutts of Google, only 20% of the U.S. population has heard of Search Engine Optimization (SEO). That leaves a staggering 80% of people who are unfamiliar with the practice. And it’s likely a high percentage of this population has a website or helps...
Niagara SEO, SEO 101, Small Business SEO, Wordpress
The out-of-the-box SEO (organic search) reports in Google Analytics a very limited and provides little insigths beyond the top-level KPI’s. However if you take advantage of the Google Analytics Custom Reports you are able to pull out very valuable and actionable...
Niagara SEO, SEO 101, Small Business SEO, Wordpress
In working with both web designers and search engine optimizers, one thing I’ve noticed is this: They’re often at odds with each other. It’s unfortunate that too many web designers think SEO is snake oil (or evil, or unethical — whatever you...
SEO 101, Small Business SEO, Wordpress
WordPress is the most popular CMS in the world, particularly with Internet marketers and SEOs. Its a great system that is easy to use and provides a huge amount of flexibility. Here are some advanced techniques to give your site that extra push: Check Your HTML...
Niagara SEO, SEO 101, Small Business SEO
Internet marketing can be a minefield. There’s no official textbook on proper strategy or tactics. It’s up to business owners, and the marketing and search engine optimization (SEO) professionals they might hire, to figure out what works and what...
Niagara SEO, SEO 101, Small Business SEO
As most webmasters know, SEO is the key to achieving a decent amount of targeted traffic. If you have a lot of visitors then it means more business for you. Search Engine Optimization has constantly been changing for years now. Search engines have also devised ways on...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
In April, Google launched an algorithm update known as Penguin, which penalized websites that were “overly-optimized”. SEOs everywhere scrambled to figure out why sites were penalized and how those sites could find new life after Penguin. This has left many webmasters...
