Niagara SEO, SEO 101, Small Business SEO, Wordpress
So you wan to start a blog and be optimized as soon as possible. It’s not impossible if you make the right steps. That means you need to first be using WordPress. Second, you need to know what search engine optimization (SEO) is and how it will ultimately affect your...
Small Business SEO, Wordpress
Introduction One of the best ways to monetize your WordPress website and build a loyal user-base is by creating a membership website. Membership websites aren’t new. The business model of creating a close-knit online community dates back to the days before social...
Google SEO, Niagara SEO, SEO 101, Small Business SEO, Wordpress
A good article needs to be interesting, engaging, accurate, truthful, and grammatically correct. Apart from understanding clearly what you are trying to convey, your visitors should also enjoy reading your text. Search Engine Optimization The requirements for good...
Google SEO, SEO Fringe, Small Business SEO
SEO still matters. In a world of paid advertising, many people believe that SEO isn’t worth the effort, but the fact is that SEO is still a hugely important part of marketing plans. SEO, short for search engine optimization, as described by Lyfe Marketing, is “the...
Niagara SEO, SEO 101, Small Business SEO, Wordpress
Content strategy is a science and every detail matters. Those details include: The reading level of the content. Word count (especially in relation to top-ranking content). Format and correct use of subheaders. Keyword distribution. Use of phrases related to the...
Google SEO, SEO 101, Small Business SEO
Content marketing is one of the most effective marketing channels as it provides value to potential customers without asking for anything in return. Successful content marketing focuses on attracting consumers to a business through various content formats, and rather...
SEO 101, Small Business SEO
Optimizing your content for SEO is the most effective way to ensure your content will rank in search engines. What is your audience searching for? Which keywords are easiest and hardest to rank for? Addressing these questions before you begin writing will save you...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
What’s trending in content marketing and SEO these days? Let’s say this: Content is more important than ever. More specifically, quality, media type, authenticity, and audience targeting all come into play if you want to win with readers and Google. Ready to learn...
Niagara SEO, SEO 101, Small Business SEO
Contextual relevance in search engine optimization refers to how the content on a website aligns with searchers’ words and phrases. It is one of the strongest ranking factors. However, figuring out what the content should be relevant to and then optimizing that...
SEO 101, Small Business SEO
Search engine optimization (SEO) is a buzzword that’s wildly popular throughout the marketing space. We’re all familiar with search engines and how they operate, but how many of us understand SEO basics? There are so many different opinions on this subject, and a...
Niagara SEO, SEO 101, Small Business SEO
Search engine optimization (SEO), making sure that websites appear high in search results, can often seem like it exists in a sort of twilight zone somewhere between science and witchcraft. So, how does SEO work? What can it do for your business? And if you do any...
SEO 101, Small Business SEO
Tell Doc Brown to fire up the DeLorean because the future is now. We may be a few years away from flying cars and intergalactic travel, but when it comes to the future of SEO, you don’t need a crystal ball to foresee the direction it will take in 2018. Much of what...
Niagara SEO, SEO 101, Small Business SEO
For as long as business has been around, there have been salesmen that can only be described as snakes – they want to come in, take your money and leave without much of a footprint left. Although not very common these days, it can be difficult to judge someone’s...
Niagara SEO, SEO 101, Small Business SEO
Before you continue reading further, you should first have a clear understanding of what search engine optimization (SEO) is before diving into the tactics to implement it. SEO can be described as “the practice of improving and promoting a web site in order to...
Google SEO
It’s no secret that Google Trends is an important research tool in search engine optimization marketing campaigns. The question is, how many people are using it to its fullest potential? The value of Google Trends goes way beyond its initial use for tracking...
SEO 101, Small Business SEO
As more and more science writing is done specifically for the web, the way science writers pen their stories is subtly and not-so-subtly changing. Writers are becoming increasingly conscious of search engine optimisation (SEO) and social media optimisation (SMO) for...
SEO 101, Small Business SEO, Wordpress
WordPress is the most popular CMS in the world, particularly with Internet marketers and SEOs. Its a great system that is easy to use and provides a huge amount of flexibility. Here are some advanced techniques to give your site that extra push: Check Your HTML...
Niagara SEO, SEO 101, Small Business SEO
Internet marketing can be a minefield. There’s no official textbook on proper strategy or tactics. It’s up to business owners, and the marketing and search engine optimization (SEO) professionals they might hire, to figure out what works and what...
Facebook SEO
The following SEO blogging tips are in order—the earlier a tip appears in the list, the more impact it will have on improving your site ranking. But that doesn’t mean the later tips should be ignored. If you want to rank well on Google and other search engines, I...
Google SEO, SEO 101
There’s a lot of talk lately of Google having finally killed SEO through their Panda and Penguin algorithms, which continue to ensnare more and more websites with every new update. So is SEO really (finally) dead? When you look at some of the Google organic traffic...
SEO 101, Small Business SEO
Search Engine Optimization (SEO) has truly come to the fore in recent years with several companies realizing the importance of online marketing. SEO is a specialized art aimed at procuring maximum visibility and penetration of an entity’s offerings; hence it follows...
Facebook SEO, Niagara SEO, SEO 101, Small Business SEO
Getting web design done by an SEO company is a very important step towards creating a website that will be a success. There are many reasons that you might want to start a website. You might want to promote a new business that you have just started. You also might...
SEO 101, Small Business SEO
Writing, specifically web writing, is a skill you need to have. By “you” I mean managers, executive assistants, students, teachers, developers, zoo keepers, my mom … everyone. We communicate what we do, what we’re qualified to do and even who we are through the...
SEO 101, Small Business SEO, Social SEO
Even the newest of SEOs and marketers understand how important content is to developing a brand presence. Your content is who you are. It’s your voice in the market and what you use to convey your message to customers. It’s through the combination of your Web site...