Google SEO, Niagara SEO, SEO 101
That is a great question and is probably the most common question that I get asked by friends, family and clients. First off, search engine optimization isn’t brain surgery or quantum mechanics, it’s hundreds of little details that align to make a bigger picture. ...
Google SEO, Niagara SEO, Small Business SEO
Google Analytics can track referral data from keywords and other sources. Google recently implemented secure connections for signed-in users, so some data is obscured, but SEO teams can still track some keywords for campaign effectiveness. By reviewing your referral...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
If you are an online entrepreneur, or just run a part-time online business, then you have most definitely been affected by Google’s numerous and frequent updates drastically. This is due to the fact that the entire mechanism of online business runs around Google, such...
Google SEO, Niagara SEO, Small Business SEO
It seems to me like the concept of “natural language” has been everywhere lately in the world of SEO. Google’s Hummingbird update appears to be better equipped to deal with natural language, while voice search (which of course only uses natural language) continues to...
Niagara SEO, SEO 101, Small Business SEO
A nice-looking website does not a good SEO firm make. If you’re looking to hire an SEO firm that can also take care of designing your new website, then yes, you should probably consider how good their own website looks. But if you’re only looking for top-notch SEO,...
Google SEO, Niagara SEO, SEO 101
This post will most certainly ruffle some feathers. But that’s okay—because sometimes, feathers need to be ruffled. This is not one of those “SEO is dead” posts. In fact, it’s far from it. This is an “SEO has evolved” post. Undoubtedly though, some SEO purists will...
Niagara SEO, SEO 101, Small Business SEO
It takes a lot to run a small business and not just the administration, hiring, budgeting and all of that, but also the advertising and public relations side of it. These days, you really can’t run a business without using SEO for this, and if you’re not sure what...
Niagara SEO, SEO 101, Small Business SEO
SEO. Inbound marketing. Content marketing. Whatever you call it, these are very simple terms for what has become a very complex job. Just like the automobile, there once was a time when you thought nothing of doing your own oil changes, brake jobs, and (maybe if you...
