Niagara SEO, Small Business SEO
Give this a try. Google personalizes search results to individual searchers so the results of your test won’t perfectly scale up to all the possible real-world searches, but it will provide you with an idea of where you stand and where you want be. Keywords You Should...
Niagara SEO, Small Business SEO
This week’s roundup of the web’s best marketing tips includes a guide to e-commerce content and an interesting update on site speed. We also have some great If This Then That (IFTTT) hacks, the science behind social proof, and lots of tips on how to...
Niagara SEO, Small Business SEO
To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. They aren’t a foolproof way to skyrocket sales and conversions rates, either. While there are guidelines, and legitimate hints are dropped from time to time,...
Small Business SEO, Social SEO
Optimizing your YouTube Channel for Better Search Rankings Every creator, brand or agency wants their videos to perform well on YouTube, so why not aim for the same result for your channel? For example, say a user is searching YouTube for surfing videos (of which...
Niagara SEO, Small Business SEO
What’s the number one purpose for developing a content strategy and posting new material to your website or blog regularly? There are a few reasons that come to mind immediately, including: To establish a person or company as a subject matter expert To...
SEO 101, Small Business SEO
Recently, an individual contacted my company, threatening to build thousands of links to my website if we didn’t pay him $250. The questions you may be asking are: Why is that a bad thing? Why wouldn’t you want thousands of “free” links to your site? Aren’t links good...
Google SEO, Niagara SEO, Small Business SEO
Google is continually tweaking and revising the way it indexes content. While it does publish clues about its algorithm updates, it rarely comes clean about all of its reasons for changes. Fixing things can be tough. To get you off on the right track, here’s the part...
Niagara SEO, SEO 101, Small Business SEO
Climb the Search Engine Ranking Ladder for Better Local Online Visibility SEO has taken a big change since the early days when it was easy to rank high for just about anything, but with the new Google algorithms, changes have brought local SEO into the market place....
Google SEO, Niagara SEO, Small Business SEO
Google Analytics can track referral data from keywords and other sources. Google recently implemented secure connections for signed-in users, so some data is obscured, but SEO teams can still track some keywords for campaign effectiveness. By reviewing your referral...