Google SEO, SEO Fringe, Small Business SEO
SEO still matters. In a world of paid advertising, many people believe that SEO isn’t worth the effort, but the fact is that SEO is still a hugely important part of marketing plans. SEO, short for search engine optimization, as described by Lyfe Marketing, is “the...
Niagara SEO, SEO 101, Small Business SEO
If you are new to digital marketing, understanding the complex jargon of this industry can be a challenge. In a world of CPC (cost-per-click), CTR (click-through rate) and PPC (pay-per-click) we’re all guilty of using acronyms that leave our clients and teammates...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
While keeping in mind that no landing page is perfect, there are a few simple (and not so simple) rules to creating wicked awesome landing pages. Goal – When you create a landing page what is your goal? Do you want people to download a White Paper, schedule a demo, or...
Facebook SEO, SEO 101, Small Business SEO, Social SEO
We all know that social media is important to your marketing strategy. As social media continues to grow and more time is spent maintaining sites, it is important to understand that social media is more than just a branding tool. Social Media Signals There is no doubt...
Niagara SEO, SEO 101, Small Business SEO
You’re a search engine optimization hero. You’ve done all of the requisite work to set-up and improve the health of your site’s SEO. You’ve got the balance right, so that your site isn’t over-optimized and free from risk of being penalized by...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
A few SEO tips to avoid getting the penalty Google has never been against SEO. In fact they recommend SEO so that the right websites are presented to the right audience. I had recently shared a news story where Matt Cutts had recommended doing SEO for your website so...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
Page Speed, proper Content management system, internal linking and social media The whole SEO world listens when Google’s SEO go-to guy Matt Cutts offers tips. If you are doing a part of search engine optimization in-house, this post would be of great use to you....
Facebook SEO, Niagara SEO, SEO 101, Small Business SEO, Social SEO
The new Facebook Timelines increases engagement per post for brands by a 46%, according to research done by Simply Measured. Simply measured looked at engagement stats before and after the launch of Timeline of fifteen major early adopters, and in addition to overall...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
Search giant Google is planning on penalising the search ranking of web sites deemed to be ‘over optimised’ according to comments made by Google’s head of web spam. Google’s Matt Cutts said that the company would move to “level the...
Niagara SEO, SEO 101, Small Business SEO
When seeking a new niche for SEO-based online marketing, it pays to follow a few simple guidelines, in order to avoid the SEO deserts and truly make the most of your monetisation. Here’s three to bear in mind… Avoid the “obvious”. Although a niche may have a lot of...
Facebook SEO, Niagara SEO, Small Business SEO, Social SEO
SEO should not be a stand-alone tool but should instead be part of a wider strategy, experts have claimed. Writing for a marketing blogger Mark Fagan claimed that SEO was more to do with aligning a business with what the search engines deem to be of good quality,...
Facebook SEO, SEO 101, Small Business SEO, Social SEO
A favourable search engine ranking is one of the best ways to make sure that your business is visible and accessible online. As a result, SEO or search engine optimisation has become a powerful toolin ensuring that your company’s website achieves that auspicious...
SEO 101, Small Business SEO
Having trouble understanding SEO? I know I wаs whеn I started to trу tо rank high іn thе search engines. I dіdn’t know hоw to. So hоw dо уоu get listed іn search engines lіke Google, Yahoo аnd others? Well I’m going tо explain sоmе SEO optimization tips. Don’t bе...
SEO 101, Small Business SEO, Social SEO
Even the newest of SEOs and marketers understand how important content is to developing a brand presence. Your content is who you are. It’s your voice in the market and what you use to convey your message to customers. It’s through the combination of your Web site...
Facebook SEO, Google SEO, Niagara SEO, SEO 101, Small Business SEO
Undoubtedly, search engine optimization (SEO) and internet marketing will change in 2012. The biggest force of change this year is internet-giant Google. Recently released news from Google indicates that the overhaul they have in store for 2012 is far greater than any...
Facebook SEO, Google SEO, Niagara SEO, SEO 101
Mobile search has never been just one result type. It provides different results and presentation formats, depending on whether the search query is from a feature phone, smartphone or tablet. Google has just announced a specially designated crawler for smartphones...
