Google SEO, Niagara SEO, SEO 101
This post will most certainly ruffle some feathers. But that’s okay—because sometimes, feathers need to be ruffled. This is not one of those “SEO is dead” posts. In fact, it’s far from it. This is an “SEO has evolved” post. Undoubtedly though, some SEO purists will...
Google SEO, SEO 101, Small Business SEO
It all adds up Businesses often contact SEO companies like RankPop with questions about their website’s rankings. For one reason or another they have realized that their website is ranking much lower than it has in the past, and they cannot identify an immediate...
Google SEO, Niagara SEO, Small Business SEO
Google has officially launched Carousel, an interactive set of local search results that appears at the top of the page once you’ve entered a Google query. Sweet! Aside from adding a snazzy visual element to search results, Carousel highlights the ever-growing...
Google SEO, Niagara SEO, Small Business SEO, Wordpress
In the SEO world , there’s no bigger name than Matt Cutts, the Head of Webspam at Google (read: the leader of the SEO world.) Matt wears colorful t-shirts, polos, runs ultra marathons and is a genuinely nice guy. A few times a week he posts a new YouTube video on the...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different angles in a variety of...
Google SEO, Small Business SEO
In a recently published video, Matt Cutts, Google’s head of search spam, listed off the top five SEO mistakes webmasters make. Matt said these are not the most devastating mistakes, but rather, the most common mistakes. (1) Not having a website or having a website...
Google SEO, Niagara SEO, SEO Fringe, Small Business SEO
We’re approaching the 1-year anniversary since the Google Penguin introduction on April 24, 2012. Yet many marketers either still don’t fully understand what the algorithm update entails or have been naive to the fact that ignoring the update can have...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
According to Matt Cutts of Google, only 20% of the U.S. population has heard of Search Engine Optimization (SEO). That leaves a staggering 80% of people who are unfamiliar with the practice. And it’s likely a high percentage of this population has a website or helps...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
In April, Google launched an algorithm update known as Penguin, which penalized websites that were “overly-optimized”. SEOs everywhere scrambled to figure out why sites were penalized and how those sites could find new life after Penguin. This has left many webmasters...