Niagara SEO, SEO 101, Small Business SEO, Social SEO
With 500 million users in 200 countries, LinkedIn is the most extensive professional network and among the best social media platforms to highlight your skills, discover opportunities and strengthen your business’s online reputation. You are probably asking yourself,...
Niagara SEO, Small Business SEO
Know Your Enemy Many businesses are still doing manual research and competitor rank tracking at best. Unfortunately, these methods are not 100 percent accurate. Ignoring your competition can cost a lot: sudden drops in rankings and conversion, wasted money, etc. To...
Niagara SEO, SEO 101, Small Business SEO
Want to dip your toes into technical SEO? Columnist John Lincoln shares some fun tidbits for those just starting out. Technical SEO is an awesome field. There are so many little nuances to it that make it exciting, and its practitioners are required to have excellent...
Niagara SEO, SEO 101, SEO Fringe, Small Business SEO
Despite the changes, SEO continues to be a key factor of any digital marketing plan. A successfully run campaign can provide a high return on investment in a way that is measurable and easy to adopt. Using SEO is an important part of digital marketing. The new changes...
Niagara SEO, Small Business SEO
Has your law firm’s website been around for a while? Then, you likely have posts from years ago that aren’t optimized to today’s SEO standards. There are many things you can do to improve the ranking strength of these pages. Take in each of the tips...
Google SEO, Niagara SEO, SEO 101, Small Business SEO, Wordpress
One basic aspect of SEO (search engine optimization) is the process of creating custom title tags and meta descriptions. Not sure what those are? The title tag is what shows up as the name of your page on the search engine results page and the meta description is, you...
Niagara SEO, SEO 101, Small Business SEO
Smartphones and tablets are changing the way consumers search and purchase. With mobile device use catching up to and surpassing traditional computer use, organic search trends are rapidly changing as well. Several sources at Google, including head of webspam Matt...
Niagara SEO, SEO 101, Small Business SEO
Before you continue reading further, you should first have a clear understanding of what search engine optimization (SEO) is before diving into the tactics to implement it. SEO can be described as “the practice of improving and promoting a web site in order to...
Google SEO, Niagara SEO, Small Business SEO
Some pretty big websites got knocked down hard in Google’s recent Panda 4.0 upgrade. How did your sites fair? If you got slapped down by Google’s new search algorithm (and reports suggest eBay lost a whopping 80% of its organic search traffic released on May 20,...
