Niagara SEO, Small Business SEO
Search engine optimization (SEO) refers to the art and science of optimizing websites utilizing both “on-page” and “off page” factors to influence Google’s search algorithm to rank that site or page for specific keyword queries entered by...
Google SEO, Niagara SEO, SEO 101, Small Business SEO
SEO isn’t easy for any company. But SEO is especially complicated when you have limited time, money, and other resources. For small businesses, it boils down to one question: What can we do today to help improve our rankings? Great organic rankings don’t happen...
Niagara SEO, Small Business SEO
With billions of people using the Internet for almost every search imaginable, businesses absolutely MUST HAVE an online presence. But is a website even worth it if no one can find it? SEO strategies can help your website reach out to your target audience because they...
Niagara SEO, Small Business SEO, Wordpress
WordPress is one of the most popular website platforms on the web. It powers over 50 million websites online. In fact, estimates go as high as 30% of all websites. As a business owner, you might be thinking about using paid website builders or platforms. Meanwhile,...
Niagara SEO, SEO 101, Small Business SEO
Importance of SEO There is a lot of fuss over the term Search Engine Optimization. So much, that SEO has become a buzzword in many ways. But for those of us living and breathing SEO — that is to say, business owners who want their website to appear high on a Google...
Niagara SEO, SEO 101, Small Business SEO
SEM & SEO: What You Really Need to Know When it comes to getting the attention of prospects online and turning them into clients, two approaches always come up in strategy sessions – SEM and SEO. In fact, most of the time they are mentioned, it ends up becoming a...
Niagara SEO, Small Business SEO
Let’s discuss TAR. Not the negative tar in nicotine or the stuff that fills cracks on roads, but rather the positive TAR that is the foundation of successful businesses: Trust Authority Reputation Without these three elements, a business is basically a copy of its...
Facebook SEO, Google SEO, Niagara SEO, SEO 101, SEO Fringe, Small Business SEO, Social SEO
Christmas holidays are far gone, while St. Valentines and Easter are coming close — it’s the right time to ask yourself if you’re getting the most of seasonal organic traffic and how you could improve on that. In this post, I’ll discuss five common...
Niagara SEO, SEO 101, Small Business SEO, Wordpress
Looking to up your SEO game in 2018? Since technology is constantly changing, reading blogs is one of the best ways to stay up to date on the latest SEO strategies. Here are some of the SEO blogs I read on a regular basis. 1. The Google Search Blog Google is...
Niagara SEO, SEO 101, Small Business SEO
For as long as business has been around, there have been salesmen that can only be described as snakes – they want to come in, take your money and leave without much of a footprint left. Although not very common these days, it can be difficult to judge someone’s...