Google Conversion University: Analytics Instruction
The Web site I’m about to share this with you is probably one of the most important sites I’ve ever used. Google Conversion University teaches you how to use Google Analytics. This is a monstrously powerful marketing tool for those of you who want to market your Web site. This course is completely free and will teach you everything you need to know about using Google Analytics.
Google Conversion University explains the whole idea behind AdWords and analytics. It provides video presentations on the navigation interface, how to install the Google Analytics tracking code and how to interpret the reports.
The extensive training covers everything from fundamentals to in-depth analysis.
If you want, you can take the Google Analytics individual qualification test, which will certify you to teach others how to use Google Analytics. Or you can just become a more knowledgeable Google Analytics user.
